THE special attractions of Wiltshire have been shown off to a big meeting of tour operators. The 200-strong Group Travel Organiser’s Association (GTOA) held its annual conference at the Hilton Hotel in Swindon.

The conference was hosted by VisitWiltshire and allowed tourism partners and local businesses to promote themselves to the tour operators who had the opportunity to visit attractions across Wiltshire.

GTOA is one of the leading group operator associations in the country and the event was the first time Wiltshire has secured a travel trade conference of this size and stature.