A fashion outlet in the city centre has had a rebranding.

House of Tweed, on 33-37 New Canal, has been rebranded as "Peony", with a newly decorated blue exterior and flower logo.

The shop is said to stock the same products, with the exception of less tweed than sold previously.

READ MORE: Caffè Nero has closed for eight days for refurbishment

Owner Tom Bucknell said: "We're just not selling tweed bags, we're not changing, it's exactly the same.

"Everything is the same, it's just a different name above the board."

The new designThe new design (Image: Newsquest)

A Facebook post by House of Tweed Salisbury on June 5 said that it has "new exciting summer outfits, bags, scarves, new lines".

This comes after Oliver Bonas made a planning application to renovate the business, despite it still trading.

The application, made on May 9, wanted to refurbish the ground floor, as well as repaint the existing shopfront and entrance doors green, lower the glazing on the facade and install new fascia signage with illuminated lettering.

The decision deadline for the application is August 14.